NEBA Token Marketing Strategy

Updated for 2025

This detailed marketing strategy outlines the roadmap for successfully launching and growing the NEBA Token.

Community Building

Target of 200,000 Telegram members

Gamification

NEBAverse game with 30M NEBA Tokens rewards

Community Scaling

Migration to Discord platform

Social Media Growth

Enhanced presence on X (Twitter)

Key Budget Adjustments

Phase 1: Pre-Launch

February – March 2025

€100,000/month

Private investor outreach and community growth

Phase 2: Public Offering

April – May 2025

€200,000/month

High-impact advertising

Phase 3: Post-Launch

June 2025 – May 2030

€30,000/month

Maintain visibility and support growth

Marketing Strategy Phases

Phase 1: Pre-Launch

February – March 2025

Build a strong foundation among private investors and expand the community.

Private Investor Outreach

  • Direct engagement via LinkedIn, X, and webinars
  • Exclusive Telegram & Discord groups
  • PR articles in financial media

Community Building

  • 200,000 Telegram members target
  • NEBAverse game launch
  • Giveaways and contests

Targeted Advertising

  • Brave Ads campaigns
  • DappRadar promotion
  • €30,000 ad budget

Phase 2: Public Offering

April – May 2025

Maximize visibility and investor participation in the Launchpad event.

Digital Advertising

  • Multi-platform campaigns
  • €80,000 monthly budget
  • Global reach optimization

Media Coverage

  • Major crypto media coverage
  • Executive interviews
  • €50,000 monthly PR budget

Community Growth

  • Daily interactive content
  • Live Q&A sessions
  • Community polls

Events & Partnerships

  • Major event sponsorships
  • Strategic partnerships
  • €30,000 event budget

Phase 3: Post-Launch

June 2025 – May 2030

Maintain token visibility, increase adoption, and drive long-term value.

Community Engagement

  • Monthly AMAs
  • Staking incentives
  • Platform migration

Sustained Marketing

  • Retargeting campaigns
  • €15,000 monthly budget
  • Platform optimization

Media Presence

  • Regular crypto media coverage
  • €10,000 monthly budget
  • Thought leadership content

Events & Network

  • Continuous event presence
  • €5,000 monthly budget
  • Industry networking

Performance Measurement & KPIs

Telegram Growth

  • 200,000 members
  • 30%+ daily engagement

NEBAverse Game

  • 2M+ players
  • 15+ min avg. session

Discord Migration

  • 100,000+ members
  • Post-TGE active users

X (Twitter) Growth

  • 500,000 followers
  • 10M monthly impressions

Paid Advertising

  • 5%+ conversion
  • 10M+ monthly reach

Media Coverage

  • 50+ publications
  • 20M+ combined views

Target Markets

Europe

  • Germany
  • UK
  • Netherlands
  • Switzerland
  • Eastern Europe

Asia

  • South Korea
  • Japan
  • Indonesia
  • India
  • Pakistan
  • Vietnam

Latin America

  • Brazil
  • Argentina
  • Mexico

Middle East & Africa

  • UAE (Dubai)
  • Turkey
  • Nigeria
  • South Africa

Note: No direct advertising in the USA, Canada, and Singapore (except for private sales)