Decentralized platforms are reshaping how we interact with online services, from e-commerce to digital marketplaces. At the center of this transformation are blockchain projects that harness smart contracts and token-based models to create transparent, community-focused ecosystems. One crucial aspect of these ventures is a Token Generation Event (TGE), which helps startups secure resources while fostering a dedicated user community. This article explores how NEBA, a forward-looking digital commerce ecosystem, leverages its TGE to fuel platform growth, ensure fair token distribution, and offer investors a unique stake in the future of decentralized solutions.